What is the key difference between a Florida broker and a Registered Investment Advisor (RIA) affiliate like Price Wealth Management?

The most significant differences between a broker and an RIA come down to “fiduciary duty” and commissions.  Florida Brokers are not fiduciaries and they earn commissions. Florida RIA affiliates, like Price Wealth Management, are subject to the fiduciary standard and do not earn commissions. In our view, the Fiduciary Standard is the ‘gold standard’ of care for clients.

The link below from the Wall Street Journal explains the important differences between RIAs and brokers.

http://online.wsj.com/article/SB123819596242261401.html?mod=relevancy

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